{"id":828,"date":"2025-06-27T19:38:47","date_gmt":"2025-06-27T19:38:47","guid":{"rendered":"https:\/\/ffaris.vccdigitalmedia.ca\/Digiverse\/?post_type=project&p=828"},"modified":"2025-06-27T22:45:34","modified_gmt":"2025-06-27T22:45:34","slug":"828","status":"publish","type":"project","link":"https:\/\/ffaris.vccdigitalmedia.ca\/Digiverse\/project\/828\/","title":{"rendered":"The House That Knows"},"content":{"rendered":"

[et_pb_section fb_built=”1″ fullwidth=”on” _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_fullwidth_slider _builder_version=”4.27.4″ _module_preset=”default” custom_padding=”429px||328px|128px||” global_colors_info=”{}”][et_pb_slide use_bg_overlay=”off” use_text_overlay=”off” _builder_version=”4.27.4″ _module_preset=”default” background_image=”https:\/\/ffaris.vccdigitalmedia.ca\/Digiverse\/wp-content\/uploads\/2025\/06\/The-House-That-Knows-Book-Mockup-2.png” background_enable_image=”on” global_colors_info=”{}” sticky_transition=”on”][\/et_pb_slide][et_pb_slide _builder_version=”4.27.4″ _module_preset=”default” background_image=”https:\/\/ffaris.vccdigitalmedia.ca\/Digiverse\/wp-content\/uploads\/2025\/06\/The-house-remembers-posters-mockup-2.png” background_enable_image=”on” global_colors_info=”{}” sticky_transition=”on”][\/et_pb_slide][\/et_pb_fullwidth_slider][\/et_pb_section][et_pb_section fb_built=”1″ specialty=”on” _builder_version=”4.27.4″ _module_preset=”default” custom_padding=”27px||0px|||” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” text_text_color=”#f5f1e6″ text_font_size=”16px” header_font=”–et_global_heading_font||||||||” header_text_color=”#d33939″ header_font_size=”50px” global_colors_info=”{}”]<\/p>\n

Overview<\/strong><\/h1>\n

This was my first ever novel\u2014a deeply personal dive into fiction, memory, and visual storytelling. I didn\u2019t just want to write a book, I wanted to design a world around it. The House That Knows<\/em> began as a simple story idea, but quickly grew into a full creative project that blended writing, layout design, and branding. From the manuscript to the final cover and even a fictional movie campaign, this project became my way of exploring how narrative and design can work hand in hand to build something haunting and whole.<\/p>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_2″ specialty_columns=”2″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_row_inner _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_column_inner saved_specialty_column_type=”1_2″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” text_text_color=”#f5f1e6″ text_font_size=”16px” header_font=”–et_global_heading_font||||||||” header_text_color=”#d33939″ header_font_size=”50px” global_colors_info=”{}”]<\/p>\n

Concept Overview<\/h1>\n

The House That Knows<\/em> is a slow-burning psychological thriller about memory, trauma, and the spaces that never truly let us go. The story follows Nathan and Kate, siblings returning to their decaying childhood home to confront a past that’s been waiting.<\/p>\n

This wasn\u2019t just a novel\u2014it was a full visual narrative system. Alongside writing the manuscript, I designed the book layout, created the cover, and developed an entire fictional film campaign to explore how the story might live on screen.<\/p>\n

[\/et_pb_text][\/et_pb_column_inner][\/et_pb_row_inner][\/et_pb_column][\/et_pb_section][et_pb_section fb_built=”1″ specialty=”on” _builder_version=”4.27.4″ _module_preset=”default” custom_padding=”1px||7px|||” global_colors_info=”{}”][et_pb_column type=”1_2″ specialty_columns=”2″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_row_inner _builder_version=”4.27.4″ _module_preset=”default” custom_padding=”||18px|||” global_colors_info=”{}”][et_pb_column_inner saved_specialty_column_type=”1_2″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” text_text_color=”#f5f1e6″ text_font_size=”16px” header_font=”–et_global_heading_font||||||||” header_text_color=”#d33939″ header_font_size=”50px” global_colors_info=”{}”]<\/p>\n

Story Summary<\/h1>\n

As Nathan and Kate begin peeling back the layers of their old home, memories resurface\u2014some real, some imagined. The deeper they explore, the more the house begins to “remember” with them. Silence becomes a language. Shadows become familiar. And the truth? It\u2019s far from comforting.<\/p>\n

Some houses don\u2019t forget.<\/p>\n

[\/et_pb_text][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” text_text_color=”#f5f1e6″ text_font_size=”16px” header_font=”–et_global_heading_font||||||||” header_text_color=”#d33939″ header_font_size=”50px” global_colors_info=”{}”]<\/p>\n

Expanding the Narrative<\/h1>\n

While the book stood on its own as a complete narrative, I wanted to push its emotional reach further. That meant imagining how the story could live beyond the page\u2014how its haunting tone, slow tension, and psychological themes could translate across mediums. This led to the idea of building a fictional film campaign, not just as an exercise in design, but as a deeper expansion of the story\u2019s atmosphere and visual language.<\/p>\n

[\/et_pb_text][\/et_pb_column_inner][\/et_pb_row_inner][et_pb_row_inner _builder_version=”4.27.4″ _module_preset=”default” custom_padding=”0px|||||” global_colors_info=”{}”][et_pb_column_inner saved_specialty_column_type=”1_2″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/ffaris.vccdigitalmedia.ca\/Digiverse\/wp-content\/uploads\/2025\/06\/The-house-that-knows-mockup-3.png” title_text=”The house that knows mockup 3″ _builder_version=”4.27.4″ _module_preset=”default” border_radii=”on|20px|20px|20px|20px” box_shadow_style=”preset4″ box_shadow_color=”#d33939″ global_colors_info=”{}”][\/et_pb_image][et_pb_image _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column_inner][\/et_pb_row_inner][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_image src=”https:\/\/ffaris.vccdigitalmedia.ca\/Digiverse\/wp-content\/uploads\/2025\/06\/The-HOuse-that-Knows-Cover-Mockup-1-scaled.png” title_text=”The HOuse that Knows Cover Mockup” _builder_version=”4.27.4″ _module_preset=”default” border_radii=”on|20px|20px|20px|20px” box_shadow_style=”preset4″ box_shadow_color=”#d33939″ global_colors_info=”{}” custom_margin=”||59px|||”][\/et_pb_image][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” text_text_color=”#f5f1e6″ text_font_size=”16px” header_font=”–et_global_heading_font||||||||” header_text_color=”#d33939″ header_font_size=”50px” custom_margin=”|||18px||” global_colors_info=”{}”]<\/p>\n

Visual Direction<\/h1>\n

Book Cover Design:<\/strong><\/p>\n

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    Dark, gritty textures with subtle red lighting<\/p>\n<\/li>\n

  • \n

    A silhouetted house surrounded by negative space<\/p>\n<\/li>\n

  • \n

    Decay and memory represented through layered imagery<\/p>\n<\/li>\n<\/ul>\n

    Typography & Layout:<\/strong><\/p>\n

      \n
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      Serif fonts for a literary tone<\/p>\n<\/li>\n

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      Dramatic chapter openings with symbolic illustrations<\/p>\n<\/li>\n

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      Careful spacing to emphasize suspense and narrative rhythm<\/p>\n<\/li>\n<\/ul>\n

      [\/et_pb_text][\/et_pb_column][\/et_pb_section][et_pb_section fb_built=”1″ specialty=”on” _builder_version=”4.27.4″ _module_preset=”default” custom_padding=”0px||0px|||” global_colors_info=”{}”][et_pb_column type=”1_2″ specialty_columns=”2″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_row_inner _builder_version=”4.27.4″ _module_preset=”default” custom_padding=”0px|||||” global_colors_info=”{}”][et_pb_column_inner saved_specialty_column_type=”1_2″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” text_text_color=”#f5f1e6″ text_font_size=”16px” header_font=”–et_global_heading_font||||||||” header_text_color=”#d33939″ header_font_size=”50px” global_colors_info=”{}”]<\/p>\n

      Fictional Movie Adaptation<\/h1>\n

      To imagine the novel as a feature film, I created a full visual campaign:<\/p>\n

        \n
      • \n

        5 Poster Designs:<\/strong> Symbolic, cinematic visuals aligned with horror themes<\/p>\n<\/li>\n

      • \n

        10 Ad Banners:<\/strong> Bold, short copy paired with haunting imagery<\/p>\n<\/li>\n

      • \n

        3 Instagram Carousels:<\/strong> Mini storytelling sequences teasing the plot<\/p>\n<\/li>\n<\/ul>\n

        Each piece carried the story\u2019s tone across platforms, building a consistent identity for a fictional adaptation.<\/p>\n

        [\/et_pb_text][\/et_pb_column_inner][\/et_pb_row_inner][et_pb_row_inner _builder_version=”4.27.4″ _module_preset=”default” custom_padding=”0px||8px|||” global_colors_info=”{}”][et_pb_column_inner saved_specialty_column_type=”1_2″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/ffaris.vccdigitalmedia.ca\/Digiverse\/wp-content\/uploads\/2025\/06\/The-house-that-knows-carousel-mockup-2-1.png” title_text=”The house that knows carousel mockup 2″ _builder_version=”4.27.4″ _module_preset=”default” custom_margin=”||-3px|||” hover_enabled=”0″ global_colors_info=”{}” border_radii=”on|20px|20px|20px|20px” box_shadow_style=”preset4″ box_shadow_color=”#d33939″ sticky_enabled=”0″][\/et_pb_image][et_pb_image src=”https:\/\/ffaris.vccdigitalmedia.ca\/Digiverse\/wp-content\/uploads\/2025\/06\/The-house-remembers-carousel-mockup-1-1-scaled.png” title_text=”The house remembers carousel mockup 1″ _builder_version=”4.27.4″ _module_preset=”default” hover_enabled=”0″ global_colors_info=”{}” custom_padding=”30px|||||” border_radii=”on|20px|20px|20px|20px” box_shadow_style=”preset4″ box_shadow_color=”#d33939″ sticky_enabled=”0″][\/et_pb_image][\/et_pb_column_inner][\/et_pb_row_inner][et_pb_row_inner _builder_version=”4.27.4″ _module_preset=”default” custom_padding=”0px|||||” global_colors_info=”{}”][et_pb_column_inner saved_specialty_column_type=”1_2″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/ffaris.vccdigitalmedia.ca\/Digiverse\/wp-content\/uploads\/2025\/06\/The-house-remembers-carousel-mockup-4-1-scaled.png” title_text=”The house remembers carousel mockup 4″ _builder_version=”4.27.4″ _module_preset=”default” custom_margin=”-9px|||||” hover_enabled=”0″ global_colors_info=”{}” custom_padding=”30px|||||” border_radii=”on|20px|20px|20px|20px” box_shadow_style=”preset4″ box_shadow_color=”#d33939″ sticky_enabled=”0″][\/et_pb_image][\/et_pb_column_inner][\/et_pb_row_inner][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” text_text_color=”#f5f1e6″ text_font_size=”16px” header_font=”–et_global_heading_font||||||||” header_text_color=”#d33939″ header_font_size=”34px” custom_margin=”-170px|||||” global_colors_info=”{}”]<\/p>\n

        Posters<\/h1>\n

        [\/et_pb_text][et_pb_gallery gallery_ids=”891,889,888,887,885,902,901,900,899,898,897,896,893,894,895,890″ posts_number=”5″ orientation=”portrait” show_title_and_caption=”off” zoom_icon_color=”#E02B20″ hover_overlay_color=”#FFFFFF” _builder_version=”4.27.4″ _module_preset=”default” custom_margin=”-23px||16px|||” hover_enabled=”0″ global_colors_info=”{}” sticky_enabled=”0″ border_radii=”on|20px|20px|20px|20px”][\/et_pb_gallery][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” sticky_enabled=”0″ header_font=”–et_global_heading_font||||||||” header_text_color=”#d33939″ header_font_size=”50px” text_font_size=”16px” text_text_color=”#f5f1e6″ hover_enabled=”0″ custom_margin=”-20px|||9px||”]<\/p>\n

        My Contributions<\/h1>\n
          \n
        • \n

          Wrote and edited the full novel manuscript<\/p>\n<\/li>\n

        • \n

          Designed the cover and interior layout<\/p>\n<\/li>\n

        • \n

          Built the visual identity and branding for the story<\/p>\n<\/li>\n

        • \n

          Developed a full promotional campaign imagining the story as a film<\/p>\n<\/li>\n<\/ul>\n

          [\/et_pb_text][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” text_text_color=”#f5f1e6″ text_font_size=”16px” header_font=”–et_global_heading_font||||||||” header_text_color=”#d33939″ header_font_size=”50px” global_colors_info=”{}” locked=”off” custom_margin=”-23px|||||”]<\/p>\n

          Reflection<\/h1>\n

          This was my first complete novel, and I approached it like a full creative production. Writing was just one part\u2014design brought it to life. It taught me how tone guides everything, how story and style need to support each other, and how to manage long-term, multi-format projects from start to finish.<\/p>\n

          \n

          [\/et_pb_text][\/et_pb_column][\/et_pb_section][et_pb_section fb_built=”1″ fullwidth=”on” _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_fullwidth_slider _builder_version=”4.27.4″ _module_preset=”default” custom_padding=”514px|||||” global_colors_info=”{}”][et_pb_slide _builder_version=”4.27.4″ _module_preset=”default” background_image=”https:\/\/ffaris.vccdigitalmedia.ca\/Digiverse\/wp-content\/uploads\/2025\/06\/The-house-remembers-poster-mockup-1-1.png” background_enable_image=”on” global_colors_info=”{}” sticky_transition=”on”][\/et_pb_slide][et_pb_slide _builder_version=”4.27.4″ _module_preset=”default” background_image=”https:\/\/ffaris.vccdigitalmedia.ca\/Digiverse\/wp-content\/uploads\/2025\/06\/The-house-remembers-poster-mockup-3-1-scaled.png” background_enable_image=”on” global_colors_info=”{}” sticky_transition=”on”][\/et_pb_slide][et_pb_slide _builder_version=”4.27.4″ _module_preset=”default” background_image=”https:\/\/ffaris.vccdigitalmedia.ca\/Digiverse\/wp-content\/uploads\/2025\/06\/The-house-remembers-poster-mockup-6-1-scaled.png” background_enable_image=”on” global_colors_info=”{}” sticky_transition=”on”][\/et_pb_slide][et_pb_slide _builder_version=”4.27.4″ _module_preset=”default” background_image=”https:\/\/ffaris.vccdigitalmedia.ca\/Digiverse\/wp-content\/uploads\/2025\/06\/The-house-remembers-poster-Mockup-5-1-scaled.png” background_enable_image=”on” global_colors_info=”{}” sticky_transition=”on”][\/et_pb_slide][\/et_pb_fullwidth_slider][\/et_pb_section][et_pb_section fb_built=”1″ fullwidth=”on” _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_fullwidth_image src=”https:\/\/ffaris.vccdigitalmedia.ca\/Digiverse\/wp-content\/uploads\/2025\/06\/Artboard-4-100-2-scaled.jpg” title_text=”Artboard 4-100″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_fullwidth_image][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"

          Overview This was my first ever novel\u2014a deeply personal dive into fiction, memory, and visual storytelling. I didn\u2019t just want to write a book, I wanted to design a world around it. The House That Knows began as a simple story idea, but quickly grew into a full creative project that blended writing, layout design, […]<\/p>\n","protected":false},"author":1,"featured_media":882,"template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","pagelayer_contact_templates":[],"_pagelayer_content":"","footnotes":""},"project_category":[10,9],"project_tag":[],"class_list":["post-828","project","type-project","status-publish","has-post-thumbnail","hentry","project_category-editorial-print","project_category-visual-storytelling"],"_links":{"self":[{"href":"https:\/\/ffaris.vccdigitalmedia.ca\/Digiverse\/wp-json\/wp\/v2\/project\/828","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ffaris.vccdigitalmedia.ca\/Digiverse\/wp-json\/wp\/v2\/project"}],"about":[{"href":"https:\/\/ffaris.vccdigitalmedia.ca\/Digiverse\/wp-json\/wp\/v2\/types\/project"}],"author":[{"embeddable":true,"href":"https:\/\/ffaris.vccdigitalmedia.ca\/Digiverse\/wp-json\/wp\/v2\/users\/1"}],"version-history":[{"count":39,"href":"https:\/\/ffaris.vccdigitalmedia.ca\/Digiverse\/wp-json\/wp\/v2\/project\/828\/revisions"}],"predecessor-version":[{"id":941,"href":"https:\/\/ffaris.vccdigitalmedia.ca\/Digiverse\/wp-json\/wp\/v2\/project\/828\/revisions\/941"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ffaris.vccdigitalmedia.ca\/Digiverse\/wp-json\/wp\/v2\/media\/882"}],"wp:attachment":[{"href":"https:\/\/ffaris.vccdigitalmedia.ca\/Digiverse\/wp-json\/wp\/v2\/media?parent=828"}],"wp:term":[{"taxonomy":"project_category","embeddable":true,"href":"https:\/\/ffaris.vccdigitalmedia.ca\/Digiverse\/wp-json\/wp\/v2\/project_category?post=828"},{"taxonomy":"project_tag","embeddable":true,"href":"https:\/\/ffaris.vccdigitalmedia.ca\/Digiverse\/wp-json\/wp\/v2\/project_tag?post=828"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}